drinks association welcomes eighth Corporate Partner

The drinks association is pleased to welcome social media experts OBVIAM on board as its eighth Corporate Partner. The company, which aims to improve customer experience via social media by listening, monitoring, and engaging with customers will be delivering a new social media platform to the drinks association, as well as engaging the wider drinks industry in the world of social media and how it can help businesses.

Jay Pring, managing director of OBVIAM, is thrilled with the partnership.

“We’re very proud to be supporting the drinks association to achieve excellence in social media,” he said. “The drinks industry is one in which customers take to social media with increasing frequency to express their attitudes and opinions of brands, venues, products and services. Our aim is to deliver valuable insights which will help the association better understand and meet their needs and wants, and thereby deliver even further value to members and partners. Our support of the association is both strategic, and practical, and we look forward to a mutually beneficial partnership that will deliver measurable benefits to all.”

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