Ex-McWilliam’s Employee Becomes Global Chief Marketing Officer of New York Champagne Brand

Ex-McWilliam’s Wines employee, Bernadette Knight has reached new heights, joining Champagne brand, Armand De Brignac as Global Chief Marketing Officer in New York this week.

A native of Australia, Knight’s experience spans more than a decade in the luxury wine and spirits industry, working with champagne brands such as Veuve Clicquot, Krug, Ruinart and Taittinger.

Most recently the U.S Director for Hennessy Cognac at LVMH, Knight’s appointment emphasizes Armand de Brignac’s deep commitment to strengthening its presence in the luxury champagne market

“We are thrilled to have Bernadette join the team,” said Sebastien Besson, CEO of Armand de Brignac Champagne. “Bernadette’s extensive knowledge and background in the Champagne industry will ensure the brand’s luxury heritage, craftsmanship and exceptional quality is effectively communicated, as she begins to lead our marketing efforts across the world.”

Ms. Knight will be responsible for all marketing strategy and initiatives for the luxury Champagne collection, including branding, public relations, events, and promotion.

Armand De Brignac is available in Australia through SouthTrade International.

Print PDF