The drinks association has released a new video/infographic designed to show the drinks industry the services it offers to members. The video discusses how the drinks association helps companies build commercial strength by reducing common costs, providing valuable industry insights and offering innovative tools for business growth. Click here to view the video.

The drinks association is thrilled to announce the launch of the NATE Reports, a great new analytical tool that will save you hours of work. After gathering feedback from members, the drinks association identified there was a need for the provision of analysed information on the raw data from our retail ad watch service. The Nate Reports are delivered to you by email – you simply click on the URL ...

Women in drinks has received an amazing response to the launch of its Victorian Chapter. Tickets to the inaugural event, to be held next month at Dan Murphy’s Alphington offices, sold out within days of being announced. The focus of the event will be on personal branding. Managing Director of Chorus Executive, Christine Khor, will discuss the components of a strong personal brand and what you can do to optimise ...

Great news! The fundraising has kicked off all over NSW and the ACT, with bartenders showing their patrons their U.G.L.Y. sides! Throughout October the team at the Tex-Mex diner, El Camino Cantina in The Rocks, is serving up some U.G.L.Y. realness! Head down and taste their delicious U.G.L.Y. Margarita with proceeds from both their 15oz and 24oz U.G.L.Y. Margarita being donated to the Leukaemia Foundation. This Friday night (14 October), ...

Like all retailers, drinks stores and manufacturers naturally want to increase sales as much as possible. Traditionally, this means relying on advertising and promotions to draw more customers. But what if there was an easier and more cost effective way to increase foot traffic to your store or to your brand of drinks? With changes in technology this scenario is becoming a reality. New data-gathering tools can glean information about ...

From Saturday 1 October, over 1,100 bartenders in NSW, VIC, TAS, SA, WA and NT will be showing their U.G.L.Y. side for the Leukaemia Foundation. Venues around the country will be proudly taking up the challenge to see who will be their state’s U.G.L.Y. Bartender of the Year, raising funds to support the Leukaemia Foundation’s vital accommodation service. U.G.L.Y. = Understanding Generous Likable You, and the bartenders wearing the iconic ...

Whilst the rest of Australia is kicking off U.G.L.Y. Bartender of the Year in their states this weekend, Queensland have crowned their 2016 U.G.L.Y. Champion! Cheeky and charming bartender, Paolo Giancarlo Gabrielloni, from Edgewater Dining and Lounge Bar was one of 322 Queensland bartenders who took part in the Leukaemia Foundation’s unique U.G.L.Y. (Understanding, Generous, Likeable, You) competition raising over $490,000 towards free accommodation for regional blood cancer patients undergoing ...

Diageo Australia is on a mission to turn the ready-to-drink category around and, in the coming weeks, the company will be rolling out a new range of products through the on and off-premise channels that aim to break the mould of traditional RTDs and prove that this category can offer great tasting, better-for-you products that are lower in sugar and in alcohol. These new products are backed by Diageo’s biggest brands, ...

If you are surfing the internet to find out what’s happening in Barrow Creek, NT you will find that travellers share a helpful tip to see Mike, Mick and Michael at Barrow Creek Hotel. The cheeky and vivacious Michael Romeo (like the car) goes by many names, but the Leukaemia Foundation knows him as an U.G.L.Y. champion. Michael is in his 6th year as an U.G.L.Y. and over the years ...

After widespread consultation with the drinks industry, and major exhibitors and sponsors, the advice was that June 2017 would be a more effective date to hold the Drinks Industry Show. Discussions with the industry made it clear that the original dates were too close to the peak period for all stakeholders and June provided a more appropriate time that allowed exhibitors and visitors the time to engage more effectively. Exhibitions ...